Tag Archive | "marketing"

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How To Promote Websites Writing Articles

Posted on 26 August 2010 by Scot Pelt

Anyone can write an article and use it to advertise their site. The distribution of articles through article directories is one of the best ways to promote your site. Even if you have never penned one, there is at least one type of article that almost anybody can compose.

A Top-Ten Or List-Article. Decide on a topic that is relevant to your website and find good keywords for it. This is the phrase that people will use when they use a search engine to find your article. If you aren’t sure how to do keyword research, just ask yourself what words you would use to look for for an article on this subject area.

Think of an aspect of your topic that can be made into a list. You’re going to write an article that has the “Top Ten Ways” to do something, or “Six easy Techniques For” something, or “Five Questions To Ask” whomever. Other possibilities include “Six Great Ideas For…,” “Top Ten Tips for…,” “Ten Secrets About…,” “Three Steps To…,” and so on.

Now just follow the simple outline below. Say the article is on ways that you can get free traffic for a website, and the keyword is “free website traffic.”

1. Write a title for the article, using this keyword, so searchers can find your article more easily: “Six Ways To Get Free Website Traffic.”

2. Write a description of one or two sentences, telling the reader what they will get from reading your article: “How many ways do you use to get free traffic for your website? You’ll learn six of the top here.”

3. “Sell” the article in the first paragraph, using the keyword again: “Free website traffic is a few clicks away if you know where to look…”

4. Create a numbered list, and explain each entry with a couple sentences: “1. Write articles. This is perhaps the best way to get free website traffic. Submit your articles to article directories, and readers find there way to your site by way of the link at the end of your article. 2. Exchange links with high traffic websites…”

5. End the article with a short paragraph, using the keywords one more time: “You can see that some of these ways to get free website traffic are easier than others, but why not try all of them. The real question is which will work best for your website…” This summary paragraph isn’t always necessary.

6. Create a short “About The Author” or author’s resource box. Have just one or two links to your website in it. Write less about yourself than about why the reader should visit your site. Tempt and tantalize: “For more ways to get free website traffic, visit…” This is perhaps the most important part of how to write an article for website publicity.

Want to find out more about writing articles go this fantastic article writing tips site, then visit Scot Pelt’s site on how to advertise your articles with theUnique Article Wizard the most amazing article directory submission system.

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Propel Your Website With Article Marketing

Posted on 16 August 2010 by Sharon Dawkins

There are various strategies that must be employed for effective article marketing. The most superbly written article in the world can become entirely worthless in SEO terms if the article fails to employ keywords as well as links the right way. Your own success with techniques for link-building by means of articles will depend on whether or not you follow the recommendations given below in relation to article writing and article submission.

The first and most crucial suggestion for publishing to article directories with regard to SEO purposes is to get your keywords and phrases right. Use Google’s keyword tool so that you can select keywords which are relevant to your web site, whilst not too competitive to use in your article. This ensures that search engines class your article’s link to your website as ‘relevant’ and that it is going towards improving your ranking. When you are distributing articles you then need to place this term or key phrase directly into your article so as it appears at about a 2-5% density. Which means that between 2 and 5% of your respective words should be your intended keyword when doing article marketing.

Why that percentage and not more or less? The explanation for this is by using more the search engines may in fact classify your content as spam, and any less they will not designate it as relevant. This is why link building making use of articles can be a fine art, necessitating a careful balancing of keywords to content. We would suggest to all writers that they use the following method which is actually the fastest way to get it right; simply separate the written content up into paragraphs of roughly 100 words. Using density of 2% would necessarily mean that for 100 words you would require two keywords, and if the density is appropriate in every paragraph, you will be safe when submitting your articles.

Finally, and above all, when marketing your site by means of article submissions ensure that you incorporate your link and to place it in the right place. The majority of article directories should have something referred to as a resource box for you to place a link, a photo and some information about yourself in. Include your link here instead of any place else in your article, and ensure that the keywords you are concentrating on are used in the “anchor text” of your link. If you don’t know how this works, it is a fairly basic bit of html that should be very straightforward to research online; or in most instances, the article directory site will have a tutorial on how this procedure is done. You may also find that several article directories will allow for in-content hyper-linking. This can be quite simple; you simply add your link to up to three of your keywords or key phrases. Be sure you have at one link within the opening paragraph.

You can find much more about article marketing and article domination by visiting the authors website.

Article submission is by far the best way to boost your site to the number one position. Use our professional native English speaking writers to write and submit your article to hundreds of article submission sites.

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